What is a domain name? A domain name is the name that appears in your web browser that the world will see. There are several reasons to register that name. If you are in business for yourself the most important reason to register your domain name is so that your clients can easily remember your web address and visit often. If your name is too hard to remember customers will just search for the product they want and go somewhere else.
Choosing a domain name that is right for you is key. You want something that adds personality to your business while keeping the professionalism and the tone that you want in your business. There are many keys to finding just the right domain name. And you will need to come up with several choices that you can be happy with in case your first choice of domain name is already taken.
You may wonder how to register a domain name. If you go visit the web page of a site like GoDaddy you will find that they allow you to search for the domain name that you are interested in. There is a good chance that your first choice of name will be taken. Luckily these companies will often have a tool that will help you choose an alternative name that you may not have thought of. You may also consider going with a domain name that doesn’t end in .com. There are many choices now and some look and sound just as professional and catchy as the .com addresses.
Why register your domain name? For the sake of your businesses appearance online this is a good choice. Say you owned Amazon (the online store). You would avoid going through a free web host and using a name like Amazon . freewebspace . com. This would be harder for customers to remember, lack originality and it actually lacks a certain level of professionalism. Choose a great domain name for your business and you will see results!
Whether business or personal you may want to consider private domain name registration. This will keep your personal information out of the WhoIs directory. There are pros and cons to this so make sure you make the right choice.